Business Analytics Second Edition by U Dinesh Kumar Wiley Series for Management Data Driven Decision Making Case Studies and Datasets
Master the science of data-driven decision making with Business Analytics, Second Edition by U. Dinesh Kumar, part of the renowned Wiley Analytics Series for Management. This comprehensive textbook from the Indian Institute of Management Bangalore integrates rigorous theoretical frameworks with practical application through enriched datasets and real-world case studies featuring analytics-driven solutions. Ideal for management students and professionals, this edition enhances your ability to leverage data for strategic insights, covering essential topics in decision sciences. It serves as a vital resource for understanding modern business intelligence tools and methodologies in today's competitive landscape.
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