Customer Centric Support Services in the Digital Age: The Next Frontier of Competitive Advantage - Edited by Jagdish N. Sheth, Varsha Jain, Emmanuel Mogaji, and Anupama Ambika

Explore the latest strategies and best practices in customer-centric support services within the digital landscape. This comprehensive guide, edited by leading experts Jagdish N. Sheth, Varsha Jain, Emmanuel Mogaji, and Anupama Ambika, delves into the future of competitive advantage through exceptional customer experiences in the digital age.